client
Whitney Abraham
services
Web Design
Art Direction
Branding
project details
I researched and developed two website concepts to pitch to the client, Whitney Abraham, a fitness and life coach. She wanted something that exemplified her fun and outgoing personality. She needed a website that would not only attract new clients, but also depict the different parts of her business, from her blog to her podcast, her weight loss program, and more.
Before she asked us to redesign her website, I had already redesigned her logo and visual brand for her. This rebrand included a new logo, color palette, and Instagram story templates that she could repurpose as icons in her other marketing collateral as well.
